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  • Marketing Strategy AllMinings

    2024.2.16  The study begins by examining the critical components of a successful mining marketing strategy, encompassing market segmentation, targeting, and positioning (STP), as well as the integration of sustainable practices.

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  • The mining value chain: A hidden gem McKinsey

    2020.10.5  Our research, which includes mining companies across countries and product types, suggests that mine-to-market optimization can generate a 10 to 15

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  • Marketing to the Mining Industry - Fit 4 Market Blog

    2024.7.15  Marketing mining suppliers and service companies is more than just trying to get on a list of providers to large mining companies. It is about understanding your

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  • Application of Marketing Strategies in the Mining Sector

    2021.8.26  In the mining business, marketing can be described as: ‘Marketing is a social and managerial process by which individuals and groups obtain what they want

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  • Do mining companies need marketing? - MINING.COM

    2016.8.8  In fact mining companies do utilise a number of marketing tools to communicate messages to their target market that can deliver huge results. Read on to

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  • Marketing the Mining Business Case: Best Practice

    2019.11.22  The mining business case needs to be marketed to mining investors and there are two key documents: the mining investor presentation and the mining business

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  • Mastering Mining Marketing

    2024.7.15  Marketing strategies provide an opportunity to showcase the unique value proposition of mining products and services. By highlighting factors such as

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  • Commercial excellence in mining - McKinsey Company

    2020.9.5  While mining companies are focused heavily on delivering maximum value from their operations, few apply the same rigor to their marketing and sales. Some

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  • PRINCIPLES OF MINERALS MARKETING WITH RESPECT TO

    2019.4.16  Marketing saves to make known a product to the consumers. Failure to do that results in a wasted mining and processing of a mineral commodity effort. This paper

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  • Mining Metals Mining McKinsey Company

    5 天之前  We help mining leaders hone strategy, transform operational performance and organizational effectiveness, and deliver step-change improvements right across the

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  • JOItmC Free Full-Text Strategies for Marketing

    2019.10.2  This paper reports on a text mining-based case study aimed at determining how virtual reality (VR) games, as examples of really new products (RNPs), market themselves when they are introduced to

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  • Sandvik Mining and Rock Solutions

    A fast-growing part of the business area's offering is solutions for automation and remote monitoring of equipment, which increases operational efficiency and process reliability. The mine automation systems cover all aspects of

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  • Research on Precision Marketing Strategy of Commercial

    2023.1.2  In the business market, precision marketing of consumer products is beneficial to improve corporate profits. Based on the big data mining of customer consumption, this paper first analyzed precision marketing and then applied the K-means algorithm to classify customers. An improved particle swarm optimization (PSO)

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  • Application of Marketing Strategies in the Mining Sector

    2021.8.26  In the mining business, marketing can be described as: ‘Marketing is a social and managerial process by which individuals and groups obtain what they want and need through creating, offering and exchanging products of value with others’ (Kotler, 1991). 2. Mining as the Industry of Choice.

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  • Mining Chemicals Market Size, Share, Trends, Forecast 2030

    GMI Research analysis indicates that the Mining Chemicals Market size was estimated at USD 9.5 billion in 2022 and is slated to register a single digit CAGR of 5.8% over the forecast period, and is projected to reach USD 14.9 billion in 2030. To have an edge over the competition by knowing the market dynamics and current trends of “Mining ...

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  • The mining value chain: A hidden gem McKinsey

    2020.10.5  The mining value chain— which includes everything from extracting raw material to delivering products to customers—is the backbone of the industry. Companies that manage their value chain well can establish a significant source of competitive advantage and value creation. By contrast, those that neglect their value chain are likely

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  • Mining in Africa 2024: Strategies to address persistent

    2024.7.16  Mining in Africa The African mining industry has made a significant contribution to the global economy, with metals and minerals playing a crucial role in the production of a wide range of products and services. In 2023, the mining sector in Africa faced several geological issues that impacted exploration, extraction, and overall

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  • Mining Company Marketing Plan Template Template by

    ClickUp's Mining Company Marketing Plan Template is here to help you streamline your marketing strategies and drive business growth in the competitive mining industry. With this template, you can: Identify your target markets and refine your marketing strategies for maximum impact. Develop compelling campaigns to promote your mining products ...

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  • Mining Cat Caterpillar

    4 天之前  Caterpillar Mining leverages the broad Caterpillar portfolio to bring together the right people, products, technologies and services to meet the needs of the mining industry. No matter the size, type or complexity of your operation, our goal is to help you optimize your equipment, people and overall operation. Whether you are looking for surface

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  • Marketing of Mineral Products - AusIMM

    Marketing of mineral products has not yet succumbed to the degree of pre- dictability and exactitude that is fam- iliar to the engineer or metallurgist in pursuing their profession. Whilst the Great Market of the world economy dic- tates circumstances for the sale of min- eral products, there are more than just buyers and sellers in the determination of the revenue

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  • Research on Precision Marketing Strategy of Commercial

    2023.1.2  The experimental results prove the reliability of the IPSO- k -means algorithm in customer classification and application feasibility in actual commercial consumer products. In the business market, precision marketing of consumer products is beneficial to improve corporate profits. Based on the big data mining of customer consumption, this

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  • One Step Closer to a Mongolian Minerals Commodities

    2021.6.25  A second challenge is that because there is no organized market for the sale of mining products in Mongolia, the products are sold consistently below world market prices, particularly from state-owned mining companies. The third challenge is the loss of government royalty and tax revenues due to the undervalued sale of minerals to

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  • Viral Marketing for Multiple Products Proceedings of the

    2010.12.13  Zhang J Wang S Zhan Q Yu P Subrahmanian V Rokne J Kumar R Caverlee J Tong H (2016) Intertwined viral marketing in social networks Proceedings of the 2016 IEEE/ACM International Conference on Advances in Social Networks Analysis and Mining 10.5555/3192424.3192469 (239-246) Online publication date: 18-Aug-2016

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  • 5 Tips for successful Mining Communications and Marketing

    2024.7.15  TIP 5: STRATEGISEPlan the Action, then Action the Plan. Unlike the fluctuating commodities market, your brand and mining marketing plan should be strategised and implemented methodically. You must plan your strategy for your short, medium and long-term goals. This strategy needs to align with the company goals and vision, whilst

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  • Data Mining Based Product Marketing Technique for Banking Products ...

    In direct marketing, in order to increase the return rate of a marketing campaign, the massive customer dataset is needed to be analyzed, to make best product offers to the customers through the most proper channels. However, this problem is very challenging, since, usually only for very small portions of the whole dataset, some positive returns are received. This

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  • The Multimodal Sentiment Analysis of Online Product Marketing ...

    2022.12.29  How to mine the required information from the massive information with the support of big data technology has become a big problem. Thereby, based on the text mining of online product marketing information, this work discusses the text preprocessing methods and the temporal convolution network (TCN) based on a convolutional neural

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  • The product marketing model of the economic zone by the

    2022.12.1  3. Marketing experiment based on K-means algorithm3.1. K-means algorithm mining data experiment. How to apply data warehouse and data mining related technologies to product planning and sales in the economy is an area that urgently needs to be studied in China's economy and industry.

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  • Market Data - Metal Prices and World Mining Markets MINING

    The latest data and charts for metal and commodity prices, stock exchange indexes, commodity warehouse levels and commodity price ratios.

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  • Do mining companies need marketing? - MINING.COM

    2016.8.8  Rio recognised the demand for borates through market research, determined the needs of buyers surrounding the product (fast delivery), and developed a marketing strategy to fulfil the wants of the ...

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  • Advertising Marketing Mining Products - Crownsmen

    2019.8.12  For a company trying to promote their products into the industry, both the large and small nature of mining has its challenges so here are five standard practices you should deploy to either increase sales or get your product to market. 1. Provide Key Points and Value. Few things for mining are inexpensive. It will take purchasing managers and ...

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  • Data Mining Approach for Direct Marketing of Banking Products

    2017.6.6  Nowadays, many businesses, such as banks, use direct marketing methods to reach customers to minimize the campaigning cost and maximize the return rate. To achieve this, huge customer data should be analyzed to determine the most appropriate product offer for each customer and the most effective channel to reach her/him.

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  • Mining product competitiveness by fusing multisource

    2021.4.1  1. Introduction. Product competitiveness is important information for enterprises, as it helps them understand the position of their products in the market [1, 2].Based on the competitiveness information, enterprises could also analyze the deficiencies of their products in some key areas, and improve product competitiveness by formulating

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  • Mining and extraction trends in 2023-2024

    2023.12.7  South African mines cannot get their products to market on a consistent, sustainable basis. Even where the product is sold locally, South Africa’s road infrastructure has deteriorated so rapidly over the past 12 to 18 months that the cost of transportation has escalated continuously, made even worse by rising fuel costs, tolls, costs of ...

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  • Precise Marketing of E-Commerce Products Based on KNN

    2022.8.11  Abstract. In order to better understand the purchase decision-making process of consumers, this paper makes an in-depth study on the precision marketing of e-commerce products on the basis of KNN algorithm. Through data mining, classic KNN algorithm, BPNN algorithm, and other methods, this paper takes the price and purchase

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  • E-Commerce Marketing Optimization of Agricultural Products

    2022.5.18  2. Related Work. This study proposes an online marketing model of agricultural products based on deep learning—crown model (ICM), which uses two-layer automatic coding network to capture samples [].The labeled sample set is used to extract the classification features of unlabeled training samples; BP is used to adjust the parameters

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  • Metals Mining Industry in India: Overview, Market Size

    2017.9.8  India’s steel production is estimated to grow 4-7% to 123-127 MT in FY24. In April-January FY24, production of hot metal, crude steel and saleable steel by SAIL stood at 16.97 MT, 15.94 MT and 15.30 MT, respectively. Aluminium production in India stood at 3.47 MT between April-January FY24.

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  • E-Commerce Marketing Optimization of Agricultural Products

    2022.5.18  China Internet plus agriculture was first put forward in 2015 by the Chinese government's work report, laying the foundation for the development of Internet plus agriculture and promoting the rapid growth of e-commerce marketing of agricultural products. The combination of agricultural product marketing and e-commerce effectively

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  • Research on Precision Marketing Strategy of Commercial ...

    摘要: In the business market, precision marketing of consumer products is beneficial to improve corporate profits. Based on the big data mining of customer consumption, this paper first analyzed precision marketing and then applied the K-means algorithm to ...

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  • Benefits of Mining Affiliate Programs - hivo.co

    Mining affiliate programs are a form of performance-based marketing, where affiliates are rewarded for their efforts in driving traffic and generating sales. It is a win-win situation, as both parties have a vested interest in the success of the program. Affiliates play a crucial role in the marketing and promotion of mining products or services.

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  • Mining Global Market Report 2024 - Research and Markets

    The mining market size has grown strongly in recent years. It will grow from $2138.73 billion in 2023 to $2276.8 billion in 2024 at a compound annual growth rate (CAGR) of 6.5%. ... This product is a market research report. This is a single user license, allowing one user access to the product. The electronic report will be emailed to you.

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